Podcasting with StoryStudio

Storytelling is in our DNA and makes us uniquely qualified to help you tell yours. We develop, produce and deliver engaging audio content for brands big and small. Our production capabilities and platforms allow us to reach your audience in new ways.

Podcasting with
StoryStudio

Storytelling is in our DNA and makes us uniquely qualified to help you tell yours. We develop, produce and deliver engaging audio content for brands big and small. Our production capabilities and platforms allow us to reach your audience in new ways.

Podcasting with StoryStudio

Storytelling is in our DNA and makes us uniquely qualified to help you tell yours. We develop, produce and deliver engaging audio content for brands big and small. Our production capabilities and platforms allow us to reach your audience in new ways.

StoryStudio’s

CASE STUDIES

OUR

AUDIO SUITE

Single Episodes

Single Episodes

Single Episodes

Ad Spots

Ad Spots

Ad Spots

Podcast Series

Podcast Series

Podcast Series

Landing Pages

Landing Pages

Landing Pages

Mini-Podcasts

Mini-Podcasts

Mini-Podcasts

Libraries

Libraries

Libraries

Video Podcast

Video Podcast

Video Podcast

Production

Process

connect & script

connect & script

A strategist will reach out to you and the client to align on goals and confirm podcast angle and speakers.

From there, we will mail out microphones, script the podcast host's questions, and give you time to think through responses.

Record & Review

Record & Review

Once the client is ready, we will record our podcast virtually, and you can expect the audio preview within about two weeks.

Our strategist will work with you and the client to handle any edits until the client gives final approval.

Set Live & Revive

Set Live & Revive

Once launched, the podcast will have a dedicated promotion plan. Your strategist will also share a dashboard and a final report.

Once the flight is complete, there is always an opportunity to boost or add additional episodes.

TIMELINE

TIMELINE

WEEK 1

Order form is received, and KOC is scheduled.


WEEKS 2

Script written by StoryStudio and approved by the client.


WEEKS 3-4

Virtual interviews are conducted.


WEEK 5

StoryStudio edits podcast.


WEEK 6

Client reviews the podcast and offers feedback or approval. Go live.

WEEK 1

Order form is received, and KOC is scheduled.


WEEKS 2

Script written by StoryStudio and approved by the client.


WEEKS 3-4

Virtual interviews are conducted.


WEEK 5

StoryStudio edits podcast.


WEEK 6

Client reviews the podcast and offers feedback or approval. Go live.

Why Podcasting

  • 96%

    of Americans are reached by audio daily.

  • 58%

    of U.S. adults consume digital audio, yet the channel receives only about 2% of total media ad spend.

  • 75%

    of listeners feel connected to brands recommended by podcast hosts.

  • 96%

    of Americans are reached by audio daily.

  • 58%

    of U.S. adults consume digital audio, yet the channel receives only about 2% of total media ad spend.

  • 75%

    of listeners feel connected to brands recommended by podcast hosts.

  • Nearly half

    of listeners report higher engagement when they can see hosts, not just hear them.

  • 23x

    greater trustworthiness for podcast content compared to traditional social media platforms.

  • 89%

    boost in brand awareness (plus a 57% bump in consideration) for companies that launch their own show.

  • Nearly half

    of listeners report higher engagement when they can see hosts, not just hear them.

  • 23x

    greater trustworthiness for podcast content compared to traditional social media platforms.

  • 89%

    boost in brand awareness (plus a 57% bump in consideration) for companies that launch their own show.

96%

Jake's designs are beyond exceptional! He captured our brand essence perfectly. Highly recommend his expertise!

58%

of U.S. adults consume digital audio, yet the channel receives only about 2% of total media ad spend.

75%

of listeners feel connected to brands recommended by podcast hosts.

Nearly half

of listeners report higher engagement when they can see hosts, not just hear them.

23x

greater trustworthiness for podcast content compared to traditional social media platforms.

89%

boost in brand awareness (plus a 57% bump in consideration) for companies that launch their own show.

Why

StoryStudio

What makes us different are three key things.

Simple
Process

Simple
Process

We handle all of the lift. Podcasts are recorded virtually, and we provide the tools, guidance, and expertise so all you need to do is press record. 

Professional Production

Professional Production

Our team handles writing, recording, editing and revisions to ensure your brand sounds polished, authentic and powerful.

Content Ownership

Content Ownership

Your podcast, your platform. Host it on your own site or amplify it with placement across Hearst’s trusted newspaper, magazine and TV brands. 

We distribute with the power of Hearst. Using the breadth of the Hearst network and beyond, the StoryStudio reaches your audience wherever they might be. All podcasts are found through search or targeted promotion.  

NATIVE PLACEMENTS

NATIVE PLACEMENTS

1P Data HTV, HNP, Magazines and targeted media across 1,000’s of publishers

LISTENING PLATFORMS

LISTENING PLATFORMS

All major listening platforms including Spotify and Apple Podcast 

All major listening platforms including Spotify and Apple Podcast 

Get in Touch

This is what we do. Let us help you tell your story and show you new ways for you to connect with your audience through audio. Partner with StoryStudio to house and distribute your brand’s podcast across Hearst and all listening platforms.